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We created Honest FBA in response to the online education industry's lack of transparency when demonstrating what it really takes to create a super successful brand on Amazon.
Honest FBA is led by 7-figure Amazon FBA sellers Tom, Alex & Janson, who have combined their own selling experiences and skills gained from careers in finance, marketing & branding, to form the most comprehensive & transparent Amazon FBA training programme & community available.
We're proud to have built a thriving community of entrepreneurs that want to learn how to launch & scale a successful product with Amazon FBA... without any of the bullsh*t!
Hear From Our Active HonestFBA Members
Fantastic course from start to finish, packed full of information with great detail. The course is complex but user friendly at the same time which makes it an easy watch for beginners like myself. You can really tell they have put their heart and soul into it and genuinely cares for their students success. Great course,would definitely recommend.
I would rate this course more highly…
I would rate this course more highly than any other I have taken.
The course material is straightforward, easy to follow even for a total beginner, and the coaching is superb.
The price is a bargain. I've paid far more and gotten far less in return.
Great course + great support.
A good job at breaking everything down to level that anyone can understand and that’s one of the things I like about this course. Before purchasing this course I had already launched my first product but due to lack of knowledge,information and strategy, the product wasn’t very successful. However, after purchasing this course I have learnt so much about Amazon fba that I ever did when I tried to figure out everything by myself.
The other thing I like about this course is the support you get. Always open to questions all the time and never fails to reply to me with detailed feedback whenever I asked a question.
Great comprehensive, detailed, and also intuitive course. Because of the length and depth, suitable both for beginners as for advanced learners. Highly recommended.
"I started selling in December 2022. It's now August and we've done just under £200,000 in revenue thanks to this course. And like I say, I haven't looked back.
It's a great course. Really in-depth. FBA can be quite daunting to start with, but they created course where it really puts everything into bite sized pieces. So you can really, dig deep, but take your time at the same time, and you can always go back."
"I actually work at Amazon full time and started selling on Amazon about a year ago... but I didn't start with HonestFBA, I started with another agency, and it was quite a terrible experience.
So I ran into HonestFBA when I was on YouTube, I was searching for help with tariffs, and I saw one of their videos, and it was super helpful. So that's when I reached out to the team. And found the course and got plugged into the community.
Over the past year and a half that I've been learning from them it's been incredible. If I didn't find this community, I probably would have given up a long time ago because it's hard to find people that are actively selling on Amazon and are for real growing a brand there. So 10/10 recommend, and thank you so much for all you guys have done."
"Since I joined it's been going really well, I've managed to generate over $160,000 worth of revenue, with the one product. Really pleased.
The course is broken down into loads and loads and loads of little bite sized chunks, so it's really easy digest, you can suspend a little bit of time per night, just watching a few videos, watching it all through, and then once you actually go to, to actually doing the the work itself. If you're ever stuck, you can always just go back to the little bite size video and it's all there."
"This year, I hit £100,000 revenue in Amazon FBA, mostly off two products.
Got three products launched at that time but most of that 100k came from two products. The way the course is delivered is engaging. There's a lot of content. There's hours and hours to watch. The way they put it across to you, it makes you want to watch the next video, the next video, the next video, and so on. So yeah, I can't can't recommend this course enough. It really has changed my life."
"It teaches you how to create and set up your own company, how to go about finding a suitable product understanding how to calculate margins to make sure you're not investing in a product that's not gonna work.
So I launched my first product back in the back end of 2020. And then within the first six weeks, I'd managed to, generate $10,000 of revenue, which was just brilliant. I was just so proud of myself to have got to that stage so quickly."
Book a call with us and we'll show you how we teach you everything that you need to know to become a master of building your own brands & profitably selling products on Amazon.
Great comprehensive, detailed, and also intuitive course. Because of the length and depth, suitable both for beginners as well as advanced learners. Highly recommended.
After enrolling, George soon found his 'star product' and was quick to place an order. Sales went through the roof, and he faced a great problem to have - running out of stock! George has since re-stocked manytimes and is comfortably making £800+ profit per day!
Greg & Ray saw the potential of building a brand on Amazon every day when working in their local Amazon Fulfilment Center! They quickly progressed through HonestFBA and launched their own product, hitting the £10k mark with ZERO advertising costs - seriously impressive. Well done lads!
Rosie ventured into Amazon FBA because she didn't like the idea of a 9-5 job for the next 30 years. After launching her first product on Amazon, she achieved immediate success and hit the 10K mark within a month! She's now got the Amazon bug and has placed anorder for her second product.
In March 2022 Uzay started to look for a new business after selling her restaurant chain. She soon discovered Amazon FBA and started getting coaching from Janson, despite having no prior online experience. Wthin a few short months she launched her own product and hit 10K soon after - amazing work!
Lynn decided to start a brand on Amazon after her business was forced to shut after national lockdowns. After joining the programme, she was quick to gain a solid understanding of what makes a good brand, and soon launched her own product to shoppers from around the country!
Nick wanted to get involved with Amazon FBA after he was recommended it by a friend who was also a successful seller. After joining the training he was quick to launch his own branded product and soon joined the 10K club too!
Monika and Paul wanted an additional income stream that didn't distract too much from their day jobs, which got them interested in looking into Amazon FBA. After overcoming countless hurdles with the help of Janson and the community , Monika and Paul reached 10k in sales and are now confident in their ability to grow both their sales and product line. Good job!
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Learn more about the HonestFBA community and what makes it so special.
Being an entrepreneur can be incredibly lonely, which is why we focused so heavily on the community aspect when building HonestFBA. We wanted to create the one thing that we so badly needed a few years ago when we first started, to give people the support and guidance that we didn’t have. We know that if we had access to a community like Honest FBA when we started, we’d be even more successful than we are today.
When you become a part of Honest FBA, you’re not just joining a bog standard Amazon course... you’re joining a community of like minded entrepreneurs at every stage of the journey that want support and help each other to win. The support that we provide our members with and the amazing community that we’re building is what sets us miles apart from anybody else, which we've been told time and time again by our members.
By being a part of HonestFBA, not only will you make new friends and connections, but you’ll get a sense of solidarity with a group of people that all share the same goals which will help you stay motivated & committed to building your Amazon FBA brand. with us.
So if you’re looking to join a thriving community of entrepreneurs that will allow you to make new friends, go to meet ups and more, then we’d love to have a chat to see if we're a good fit for each other.
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Learn more about our coaches and their Amazon FBA experience
An operations, sales, branding and logistics pro, Tom began his Amazon FBA journey after being pursuaded by Alex to 'give it a go' in 2019 - and he hasn't looked back since. He continues to build his and Alex's 7-figure brand and helps other HonestFBA members to do the same.
Janson started selling on Amazon in 2018, building a 7-figure brand in his spare time and documenting his journey on YouTube and even on BBC News. He coached & mentored thousands of students via his mentor programme the 'Smashers Academy' before teaming up with HonestFBA in 2023.
Tom started selling on Amazon in 2020, first starting with wall baskets made in Africa! In addition to his own products, Tom manages other brands through his own Amazon agency and also helps HonestFBA members with all aspects of their Amazon journeys.
Evan's our 'inside man', having worked in an Amazon fulfilfment center for years in the USA. He's also a full time seller and helps members wit all areas, especially product research, launching, and anything to do with logistics.
Charlie's been selling on Amazon for a number of years, also heling our members do the same. He provides one-to-one coaching sessions on product research, launching & scaling, as well as ways to stay motivated.
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Here's more about the support & guidance our members receive...
Our beginner-to-advanced Amazon FBA training programme teaches you everything that you need to know to become a master of building your own brand & profitably selling products on Amazon. No stone has been left unturned, with lessons, checklists, calculators & templates all designed to set you up for success. Available to access on demand 24/7 via the HonestFBA Members' Zone and Phone & Tablet App.
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Avoid wasting time looking for answers online that are often outdated or wrong, and reduce the chances of making costly mistakes... if you're feeling stuck, overwhelmed or confused - simply ask us for help! As an HonestFBA member, you'll receive guidance & support from our team of 7-figure Amazon FBA experts whenever you need it. We can help with just about any topic, from product research, to sourcing suppliers, to launching on Amazon.
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Every 2 weeks we run live, interactive training sessions for HonestFBA members. Hosted by our own expert coaches, these sessions are perfect for you to learn more about building a brand on Amazon, ask questions, network with each other, and to have fun. Winners of the '10K Club' and '100K Club' awards are also interviewed, wtih lots of stories and learnings shared with the community!
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Finding a product to sell on Amazon is undoubtedly one of the most demotivating & challenging tasks that beginners face... but not for members of HonestFBA. We run live monthly product research coaching calls to keep motivation high & teach the latest strategies, and we give members the option to submit product ideas to us for our expert review.
Immediate access to HonestFBA's private Discord & Facebook communities, a group of likeminded individuals all on the same path that leads towards building a 7 or 8 figure brand with Amazon FBA. Grow your skillset & build your Amazon FBA business with the full support of the HonestFBA commuity - a fantastic place to share experiences, network, stay motivated, and learn from others.
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The 'Honest University' acceleration programme is designed to keep you on track in the early stages of your Amazon FBA journey, ensuring that you are able to progress to the selling stage in as little as 90 days. Every week for the first 12 weeks of your journey, you'll receive a motivational video and email with tasks for you to complete, starting with product research and progressing to the launch of your first Amazon FBA product.
For members only, every quarter we host small in-person meet ups to give you the opportunity to meet other Amazon FBA entrepreneurs and make new friends. Each year we also host larger events with guest speakers so that you can stay motivated, learn to improve your business futher, and stay connected with the HonestFBA community.
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Since 2018, we've built a strong network of 'tried and tested' freelancers & service providers, all of which are provided to members of HonestFBA - some with exclusive discounts. You'll never have to worry about searching for a well priced 5-star service provider or a good freelancer again - we provide them all in our 'book of secrets'.
We are so confident in our ability to get you successfully selling, that we we provide all members with a unique money back 'launch' guarantee. If your product does not generate sales of at least the membership cost of HonestFBA when you launch and is deemed unsuccessful per the T&Cs, you will be entitled to a full refund.
Book a call with us to learn more about HonestFBA and how we show you everything that you need to know to become a master of building your own brand on Amazon.
Great comprehensive, detailed, and also intuitive course. Because of the length and depth, suitable both for beginners as well as advanced learners. Highly recommended.
We'll teach you everything that you need to know to become a master of building your own brand & profitably sell products on Amazon.
Great comprehensive, detailed, and also intuitive course. Because of the length and depth, suitable both for beginners as well as advanced learners. Highly recommended.
DISCLAIMER: You recognise and agree that we have made no implications, warranties, promises, suggestions, projections, representations or guarantees whatsoever to you about future sales or results, or that you will earn any money and that I have not authorised any such projection, promise, or representation by others. You must obtain advice on taxes (sales tax, VAT, income tax, business taxes, etc.) from a tax professional. You must obtain business formation, legal and patent advice from a legal professional. We take no responsibility for any information given that falls under those categories. You accept that we are not a tax or legal professional. You must consult a legal professional for advice on these topics. We make absolutely NO guarantee of success, monetary or otherwise, and we take no responsibility for any time or money spent in relation to this course, products, advertising, my assistance, or otherwise. Only one person may access the course per purchase. If a user is seen allowing others to use his account to access the course, that person will be removed the course without a refund. You may not share this information with others not enrolled in the course. If you are found uploading these videos or sharing information anywhere else, you will be removed without refund. The Facebook group is there so everyone in this group and converse about topics of this course. Results may vary. Accept that although you follow this course, you may not receive the sales or income desired. I am not responsible for your well-being or your income. Please be aware of this. This site is not a part of the Facebook website or Facebook Inc. Additionally, This site is NOT endorsed by Facebook in any way. FACEBOOK is a trademark of FACEBOOK, Inc.
